Stradea Design Labs Hailed by Clutch

Stradea Design Labs Hailed by Clutch 1

The design and development industry’s been accelerated throughout 2020 when the coronavirus pandemic affected the markets. As the demand for the service grew, our company thrived.

How to sell a 9v Battery in a Cocktail – Part 2 of 2

cognitive bias research

Ok, science time. In part 1 of my How to Sell a 9v battery in a cocktail, we framed out the intent and introduced the cognitive biases. To recap, our 4-part experiment, aimed at selling a feature cocktail, using a defined cognitive bias as a catalyst for decision making. We wanted to see which bias was most effective when leveraging suggestive selling tactics to young professionals.