Intuitive Shipping

Website Redesign + Marketing Strategy

Project scope.

  • Brand Strategy
  • User Experience Mapping
  • Web Design

The challenge.

Designers are creative, collaborative and genuine unless their not. Prior to working with Stradea, Intuitive Shipping had their website redesigned. However, the design (although it looked beautiful) was not converting and the architecture was very templated. Worst of all, whenever the site updated as plugin or its core database, it would crash……..(we know).

The IS team reached out to us for help with their website, affiliate marketing and brand positioning. In short, we needed to redesign their website from the ground up to help promote the Intuitive story (and throw in a few nods to the band Journey in the process, because you can never stop believing’).

The results.

  • AODA-Compliant & mobile responsive
  • Load times below 3 seconds
  • SEO ranking in key markets
  • 219% increase in viewers 30 days after launch
  • 8% increase in session duration (1m 10s)

The timeline.

  • 6 months
  • 02/2021 – 07/2022

How we helped.

Our team began the journey with an affiliate marketing plan. We were able to uncover key elements of developers and merchants using the Intuitive Shipping suite of apps on Shopify. From there, we dove into a behavioural study of the merchants and mapped out a comprehensive customer journey.

We worked with the IS team, gaining their feedback and sharing our creative process. The new site redesign is AODA-compliant, fully mobile responsive and has gone through over 30 software updates without fault.

Deliverables from the project.

Intuitive Shipping Screenshots
Intuitive Shipping Homepage 2022
Intuitive Shipping Logo
Ituitive Shipping Logo
#ffc91f
#2d7d02
#6FA0A6
Stradea Design Labs.
Our Fun 404 Page
Smart Boxing Logo
Service Line Product Logo
Automate Shipping Profile Logo
Service Line Product Logo

From the client.

“Hugo is a champion for businesses of all sizes and has the unique ability to find value in virtually everything and everyone. The way he sees the world is stunning; his attention to detail and love of numbers has given us tremendous insight into the direction we should take our company, and he is always happy to share his time. “

~ Sharon Green – CEO + Co-founder, Intuitive Shipping