BrandING
Brands who we've helped find their identities over the years.
Marketing and Branding
Building a brand strategy is more than just a logo. It is about your brand story and why people believe in you. At Stradea, we work with you to find your voice.
How Can we help find your identity?
A brand is more than just a story, it's your purpose, your promise and especially how you solve your customers problem. Stradea works extensively with our clients to understand their customers and how to relate to them.
We work with you to find your story, understand your why and build a visual identity that you can relate to and share with your customers and staff.
Branding is so much more than a logo and some colours. It is understanding your why and finding a way to express your purpose and value in the eyes of your customers.
You have an idea for a business. Great! How do you know it will work? You want to launch a campaign, perfect. What do you plan to learn from it.
Using a focus group to collect qualitative data on consumer experience allows you to create products and services that meet client needs.
Stradea helps with the planning, designing, and analyzing of all your focus group discussions.
The process a client or prospect follows to meet an aim with your business is known as a customer journey map.
Through customer journey mapping, you get to see the motivation of your customers. As part of our branding processes, we uncover the driving factors that will help you engage with your ideal customers.
Commonly Asked questions
It's highly likely that you have questions about our digital marketing program.
Rather than concealing them and having you call us for information, we will share some of the common questions we get:
Depending on the campaign, scope and timeline, results can be seen within as little as a week with paid social ads. However, to be effective, strategic planning and marketing campaigns tend to take an average of 2-3 months before results can be validated.
Here’s a short article on how to start your first marketing campaign in 7 steps. READ MORE
Great question. It is tough to say as all campaigns differ. As a rule of thumb, a ratio over 5:1 is considered a reliable indicator for a good marketing campaign for most businesses. This means for every $1 spent, the company will see $5 in raised revenue. A 10:1 ratio is exceptional and achieving a ratio above 10:1 is entirely possible. In previous campaigns, Stradea has seen an average rate of 7.2:1 in ROI for our clients.
Here’s a bit more info from an article on Marketing ROI, have a look.
Yes, we have several content writers that we use with exceptional experience in various industries. First, we would sit down with you and get your wish list of objectives and then work with you to deliver on all the items. Think of us as your personal marketing team (for just a fraction of the cost of an in-house team member).
